Visible ExpertsSM: How Rock Stars Can Accelerate Business Growth in Professional Services





Topic Visible ExpertsSM: How Rock Stars Can Accelerate
Business Growth in Professional Services
Date Wednesday, October 1, 2014
Time 10:00am PT / 1:00pm ET

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Hinge Senior Partner Sylvia Montgomery will share the results and findings of new research on the power of Visible ExpertsSM. Based on a survey of over 1000 purchasers of professional services, and 130 in-depth interview of Visible Experts, the results covered in the webinar will identify the tools that experts use to raise their statures, the benefits of Visible Experts on individual and firm brands, and the skills it takes to achieve high-visibility expertise.

Presentation Highlights:

  • The circumstances under which buyers need high visibility expertise
  • How buyers search for Visible Experts and how they’re convinced of expertise
  • The economic benefits of having a Visible Expert and their impact on a firm’s brand
  • The process of selecting and developing a Visible Expert within your firm
  • The key skills and tools required to become a Visible Expert

Speaker:

Sylvia Montgomery, Senior Partner with Hinge

Sylvia Montgomery, CPSM, has over 25 years of experience combining her visual communications training with marketing planning and execution. Her experience includes over a decade of working in and with the A/E/C industry. As a senior partner and account director at Hinge, Sylvia is in charge of Hinge’s A/E/C practice, developing new business, and creating marketing and branding strategies for clients.


 

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